Making the Specialty Medication Journey Easier—for Patients and Providers
Behind every prescription is a person—and for patients prescribed specialty medications, the path to getting started and staying on therapy can be anything but simple.
Watch this DHCG webinar to walk through the full patient experience using a real-world therapy example.
Patient experience expert Chad Maeder from Otsuka Precision Health joins Colin Banas, M.D., M.H.A., and Caleb Dunn, PharmD, from DrFirst to examine the complex challenges providers and patients face.
Watch the recording to learn how end-to-end engagement technology connects the dots across the care journey to help pharma brands:
- Support providers with brand-specific workflows and access tools
- Engage patients with personalized messages, cost savings, and education
- Improve speed to therapy and long-term adherence
Watch now.
Speakers
Chad Maeder
Sr. Director
Patient Experience Strategy
Otsuka Precision Health
Colin Banas, M.D., M.H.A.
Chief Medical Officer
DrFirst
Caleb Dunn, PharmD
Clinical Product Director
DrFirst
Chad Maeder
Sr. Director, Patient Experience Strategy
Otsuka Precision Health
“In many cases, patients aren’t aware of the support that’s available, so a personal message sent directly to them is really beneficial. When we started to embark upon this, we saw that enrollment rates into our patient support program started to take off. In some cases, they doubled or went even higher, depending on whether it was a new prescription or a refill.”